Overview of the Content Analytics Dashboard

With the use of a range of custom filters, Content Analytics gives you a better insight into how various Apty Content is operating on your application, enabling you to make smarter business decisions.

Every section in the global dashboard displays the following important factors:

• The type of engagement with your Apty Content.

• Statistics and numbers indicating the frequency of user engagement with your Apty Content.

• The rate of engagement that has changed from the previous to the selected duration.

Percentage Type	Description
	The upward green arrow signifies a 100% rise in the Announcements engagement rate and the downward red arrow indicates a 50% drop in the number of users engaging with the Announcements for the chosen month compared to the previous month. Similarly, for quarterly or yearly duration, Apty will display data compared to the previous quarter or year.

To view the Content Analytics global dashboard,

1. Login to your Admin Portal.

2. Select your Application from the left panel and then click

Content Analytics to navigate to the Workflows dashboard.

You can use the following options to filter the data you want to display in the global dashboard:

• Duration- Displays the Workflows available for the selected period.

• Environment- Displays the Workflows available for the selected Environment.

• Segments- Displays the Workflows available for the selected Segments.

The global dashboard of Content Analytics displays the following data:

Content Overview

Each tab in this section displays the total number of user engagement with each Apty Content(Workflows, Validations, Tooltips, Launchers, Announcements, and Knowledge Center Content) on your application as well as the change in the engagement rate between the previous and the current period. You can click each tab to navigate to the corresponding analytics dashboard which displays detailed analytics for every Content.

 

Each tab consists of the following elements:

• The total number of the Apty Content created on your application for the selected duration. For instance, the image above shows that your application has 40 Workflows, 10 Validations, 9 Tooltips, and so on.

• Total count of engagement with the Apty Content in the selected duration. For instance, Workflows have been engaged(Initiated, Completed, Inprogress, Incomplete, Error) 5,517 times in the selected duration.

• The change in percentage of Apty Content engaged between the previous and the selected duration. For instance, there has been a 65% decline in Workflow engagement from the prior month to the present one.

• Total number of users who engaged with the Apty Content.

• The change in percentage of users between the previous and the selected duration, who have engaged with the Apty Content. For instance, there has been a 50% decline in the number of users who engaged with the Workflows from the prior month to the present one.

Content Engagement

You can hover your cursor over the appropriate progress bar in this section to view the count of the Engaged and Unengaged Apty Content on your application.

• Engaged- Displays the count of Apty content that has been created and engaged(Initiated, Completed, Inprogress, Incomplete, Error) within the selected duration.

• Unengaged- Displays the count of Apty Content that has been created but not engaged in the selected duration.

Trend Comparison

You can view and compare the Content Engagement count between the Durations selected in the Trend Comparison and the Global Filters section. For example, if you have selected Last 30 Days (24 DEC '23 - 23 JAN '24) as the Duration in the Global Filters section and Last 6 Months as the Duration in the Trend Comparison section, the latter will automatically update to 24 JUL '23 - 23 JAN '24. This enables you to view and compare the Engagement count between the two durations through the progress bars.

Similarly, you can compare the number of user engagements with Apty Content between both durations by selecting the Users radio button.

Overall Content Adaption

This section gives a total count of Apty Content that was created, published, and unpublished in your application for the selected duration.

You can click each Content tab to view the relevant data in the table below:

The Overall Content Adaption table consists of the following shared and unique data:

Engagement Analysis by Segments

The three most and least number of engagements with your Apty Content are displayed in this section for the selected segment and duration. For example, if you've selected the segment as Region, the analysis table will provide the three most and least engaged countries with their user engagement metrics for each Apty Content.

Region Level Engagement

This section provides consolidated statistics of user engagement with your Apty Content across various locations or demography. The information that appears while you hover your cursor over each progress bar is as follows:

• Engagement - Displays the engagement count of each region with your Apty Content for the selected duration and the rate of change of engagement between the previous and the selected duration.

• No. Of Users - Displays the total number of users in the respective region who engaged with the Apty Content for the selected duration and the rate of change of user engagement between the previous and the selected duration.

Device and Browser Level Engagement

This section provides user engagement with your Apty Content across various devices and browsers for the selected duration.

Device Level Engagement

Each tab displays the following information for Desktop and Mobile devices:

Browser Level Engagement

Each tab displays the following information for different browsers, including Chrome, Firefox, Edge, and Safari:

To view the statistics of each Apty Content in depth, refer to the following articles:

• Overview of the Workflow Analytics

• Overview of the Validation Analytics

• Overview of the Tooltip Analytics

• Overview of the Launcher Analytics

• Overview of the Announcement Analytics

• Overview of the Knowledge Center Content Analytics

• Overview of Checklist Analytics
• Overview of Widget Search Analytics