Apty Insights

The Apty Insights Admin Panel is a web-based tool that maps the activities predefined by the Admin user in the Apty Activity Tracking and the actual actions of end-users to analyze the significance of difference between them.

Apty Insights Dashboard is used for collecting data related to application usage, average activity per session, and error trends. Each connected application is distinguished by the unique name, what Apty plan it belongs to, and time zone it operates in.

Apty Insights can be enabled to track detailed usage data:

• Track & Analyze how users interact with the applications and how efficiently they can complete the custom business processes

• Track the usage based on the actual use cases and not just logins.

• Create blueprints on how users should be completing certain activities and track the actual usage against the recommended processes.

• Capture the user activity by custom segments, roles and regions.

Apty Insights consists of 2 sections:

1. Engagement

Engagement section consists of the following parts:

Unique Users 

Users by Country 

2. Activities

In order to have activity engagement data, user need to create activity first; For this refer to:

The Activities page consists of two sections:

1. Activity Engagement is a dot graph that provides visual representation of how often given activities are performed by the end users, as well as how often they are completed. Each data point represents a given activity and is labelled as a respective Activity title. This dot graph is useful for:

• having a bird-view of user engagement in all the created activities,
• easy estimation of least and most used activities (the more activity is used, the further to the right on the graph it is going to appear)
• activities used by more number of customers (the higher on  the graph the activity is located, more users completed it). 

2. Activities Overview is the list of top used Activities within the system. The list includes:

• Activity Name identifies the activity in a unique way. When the Activity is created in the Apty Activities tool by the Admin users, it is recommended that Activity should be given a descriptive meaningful name that quickly gives an idea of what it is targeted at.
• Avg. Time is a mean time spent by end users to complete an Activity.
• Users is a number of unique users who initiated/completed  activities.
• Completion Rate is based on the ratio of times when the Activity has been completed vs. dropped.

Activity Engagement in Detail

To access deeper into Activity Engagement details, click on an Activity in the Activities Overview table.

Apty offers an ability to go into granular review of each activity using the number of metrics.

Activity Analysis by Segments and How it is Helpful

 Activity Funnel

Activity Funnel gives an overview of all steps of the Activity with a percentage bar dedicated to each activity step. This bar graph allows analyzing which steps are the most complicated for a user to perform, whether they skip them in a process or drop the activity altogether.

Activity Events

Activity Events is a table that lists all activity steps with the following supporting data:

• Event Name identifies the event in a unique way. When the event is created in the Apty Activity tool by the Admin users, it is recommended that event should be given a descriptive meaningful name that quickly gives an idea of what it is targeted at.
• Capture Type is the type of interaction with the element (click, change, etc.).
• Completion Rate is based on the ratio of times when the Activity step has been completed vs. dropped.
• Users defines the number of unique users performed this action.

Filtering Insights Data

The insights data collected per Activities can be filtered according the following criteria: